The speculation around Sphero's BB-8

Thèmes abordés

speculation, Sphero's BB-8, Star Wars, Episode VII The Force Awakens, robot

Résumé du document

The days leading to the release of Star Wars : Episode VII The Force Awakens are moments for preparing an effective speculation strategy around Sphero's BB-8. Even though the start-up company has anticipated the ordinary purchasing surplus of the holidays, there is still room for an overwhelming demand. The speculator has to develop the right tools to take advantage of the extra-ordinary.

Extraits

[...] Ad Age. accessed 07 October AMAZON. Sphero Drone BB-8 Star Wars [online] October 2015. Pinterest. accessed 16 October RODRIGUEZ Ashley. How the Startup Behind the Hottest New 'Star Wars' Toy Preps for the Holidays [online] September 2015. Ad Age. accessed 07 October RODRIGUEZ Ashley. How the Startup Behind the Hottest New 'Star Wars' Toy Preps for the Holidays [online] September 2015. Ad Age. [...]

[...] The effect of that evangelism will be the key in producing a demand for Sphero's BB-8 that the “five-year-old startup”4 will not be able to meet The speculator's take Whichever strategy is adopted by speculators, three actions have to be considered. The first one is the monitoring of the prices of Sphero's BB-8 for the retail and the reselling. This will enable the constitution of a chart which will be a valuable tool for the technical analysts RODRIGUEZ Ashley. How the Startup Behind the Hottest New 'Star Wars' Toy Preps for the Holidays [online] September 2015. [...]

[...] accessed 04 October Sources @LEGOLAS & Twitter conversation of 01 October 2015 [online] October 2015. Twitter. accessed 04 October 2015 AMAZON. Sphero Drone BB-8 Star Wars [online] October 2015. Pinterest. accessed 16 October 2015 RODRIGUEZ Ashley. How the Startup Behind the Hottest New 'Star Wars' Toy Preps for the Holidays [online] September 2015. Ad Age. [...]

[...] The last action to consider for managing an efficient speculative strategy around Sphero's BB-8 is the sustainment of the buzz. Not only should the speculator monitor what is being said about the robot but contributing to the conversation, with a clear goal in mind, will favour the speculation strategy. Such contribution may be developed on social media. It is important however to maintain a real world presence, spreading the word in the entourage is paramount @LEGOLAS & Twitter conversation of 01 October 2015 [online] October 2015. [...]