We are going to launch an innovative community website in France. The company responsible will be a partnership. The product and the Company will have the same name: Dreamshare. Our concept is pretty similar to the concept that our competitors have come up with (Myspace, Facebook). Though we are a community website; we have one main innovation that sets us apart: the travel dimension. That is our Competitive Advantage. We are thus unique because we link the community and the travel website aspects. This way, we enable customers to share their personal experiences concerning the travels that they have had during their life. It also allows them to share information about the city and country they have already visited, and can also offer suggestions. Usually, only young people visit such websites, but thanks to this approach, we have been able to reach older people too. One of the main goals of the website is to facilitate people's integration in a new environment (predominantly during a trip, but the service can also be useful if you decide to move in another city or country), because it is not always easy to adapt, when you arrive somewhere, and you do not know anybody.
[...] We are going to send e-mails and newsletters to them. Viral campaigns find an ideal home on the Internet, where communications capabilities and the connectivity of people provide an ideal host for idea propagation for people with limited time commitments. That is why we forecast also to invent an interactive game or test to attract people on our website Moreover, like other community website, the word of mouth is very important. We think that the best viral campaigns offer an online experience that stands out from the norm, offering benefits to users. [...]
[...] Blockbusters 2. Horror 3. Western Etc 6. User of the month section 1. Ranking of the most viewed users' web pages 2. Description of last winner 1. Link to his page 2. Link to his destination 3. Selection for this month's best page 1. Vote 7. Focus on a destination 1. Presentation of the destination 1. Local tips and suggestions 2. Links to users that have already visited this place 3. Links to local services 8. [...]
[...] Maÿlis Filiette Marketing dept. [...]
[...] We want thus to make this community a way to go travel around the world, to discover other way of life, other cultures and meet different people. The goal is to bring people together in a society where people tend to lose one's stride. 6 Goals: - Meet people from all over the world - Discover new cultures - Invite people to share part of their personal life - Travel around the world - Have a facilitated integration during trips - Share personal files Competitive Advantages: - The dimension of travel, and the possibility to share ideas, tips about it. - Accessibility. [...]
[...] Spanish End of the homepage 11. About us 1. Description of the service 2. History of the company 3. Board of directors 12. Contact us 1. Send an e-mail 13. What people say? (press book) 1. Articles from the Press 14. FAQ 15. Terms 16. Privacy 17. Newsletter inscription 1. Inscription form 18. [...]
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