Music and movie piracy phenomenon: Its evolution, and the ways it has struggled over the years.

Thèmes abordés

Music and movie piracy, evolution, UCB library

Résumé du document

This research is focused on piracy. Though this phenomenon remains popular, the aim of this study will be to study its evolution, and the ways it has struggled over the years.

In this study, both secondary research and primary research will be carried out as they are complimentary. Secondary research has been used due to the availability of resources in the form of library (books, journal) in the UCB library, on UCB Online and in the library of Birmingham. Secondary research presented many benefits as it provided the opportunity to use information and theories developed by different scholars. Primary research in this study is a research based on the responses of a questionnaire submitted to 100 people. The study used a questionnaire as it is an efficient way to collect information which addresses specific issues.

Extraits

[...] The analysis part will achieve the objectives that have been projected for the study. Researches about music and movie piracy will be developed to understand the reasons of the existence of the phenomenon. By understanding piracy and studying its growth, it will also be possible to analyse the way authorities are struggling with this activity. Finally, the conclusion will summarise what has been said and then elaborate on recommendations proposed. List of Contents I. Introduction 5 II. Literature Review Introduction Consumer behaviour Value creation Legal factors Crime Theory 15 III. [...]

[...] Though this analysis, it will be possible to deduce which solution provides positive or negative influences, and try and unravel new ways that will explain the expansion of this phenomenon. Aim The aim of this research will be to analyse the evolution of pirated goods such as music or movie, and the means used to fight against this illegal activity. Objectives Objective To analyse the piracy phenomenon and to determine how and why the problems arise. Objective To analyse the growth of this phenomenon both in France and in the UK. [...]

[...] With the appearance of digital piracy, the digital copyright is extremely challenged as serious intellectual property right problems emerged as the protection of digital files become harder year after year (Tennant, 2000). The legal environment and copyright laws have a considerable impact in the digital piracy environment. This is a challenge that must be pursued everyday with different actions to fight the phenomenon, despite some movies and music market continuing to be drained by unlicensed services (IFPI, 2013). As the digital piracy represent a high threat for the industry, the movie and music businesses and the government decided to react by implementing stronger restriction laws and consequences. [...]

[...] Consumer behaviour According to several piracy studies, the growth of the phenomenon has been generated by the rise in music and movie consumption in the industry (Pretergast, 2002). The aim of this research is to understand the relationship between digital piracy and consumer behaviour to determine what are the motivations for engaging in such an illegal behaviour. The consumer behaviour is the “decision reflected toward the acquisition decision and the consumption of goods, activities, experiences, people, and ideas by human decision-making” (Hoyer, 2012). [...]

[...] Figure 3 Question Do you think laws are effective solutions to fight against piracy? According to this study, respondents are not truly confident about copyright laws, an efficient way to reduce piracy and boost sales. Indeed of the British and French respondents claim that laws are not an effective solution to fight against piracy while only 17% of them think they are effective. According to the analysis of the questionnaire, it is possible to deduce that the majority of the consumers are not actually afraid of laws when committing the act of illegally downloading music or movies. [...]