The reeinginering

Résumé du document

« Adam Smith's world and the way it works are the paradigms of yesterday. And today the contemporary companies are confronted with a higher competition, with more and more demanding customers, and with rhythm of the technological change which accelerates" Michael HAMMER and James CHAMPY. Reengineering is, according to them, the only hope to restore the competitiveness of companies.

Reengineering becomes a necessity for companies. Indeed, what the division of labour made, Reengineering has to undo it.
Today, organizations based on the division, the specialization, the hierarchy and the control; do not meet anymore the requirements of their environment. The world in which companies evolve changes. The advanced technologies, the opening of the borders, the new expectations of the consumers make obsolete some principles and way of organization of the classic company. To face the competition, the managers and the leaders have to use new techniques and go through a radical reinvention of the way they work.

Extraits

[...] They wonder. They should rather wonder how to use the technologies to succeed in making things which they are not already doing? Contrary to the automation, Reengineering is something about innovation. it consists in exploiting the most recent possibilities of the technologies to reach objectives which are totally new. The true power of the technologies is not to improve the old processes, but it's to allow the organizations to break the old rules and to create new way of working, that is to say to re-configure. [...]

[...] The technology of data bases transforms this rule. it allows many persons to use the information simultaneously - The real value of the technology of expert systems is that it allows persons of relatively low level to iact at a level close to the experienced experts. General practitioners equipped with integrated systems can make the work of many specialists. It has deep consequences on the way the work can be organized. " the responsible of case " of IBM credit are the example - The experience teaches that the people on the forehead work generally better if they are able of taking the decisions themselves. [...]

[...] - Try to realize Reengineering without displeasing whoever: unfortunately reengineering is not to the advantage of everybody because some will lose their job either will not feel comfortable in their new job. - Sound the retreat in front of resistances caused by Reengineering: the leaders have to get ready to face the inevitable resistances in any change. - Make drag the effort in length: Reengineering does not take too much time. Thus there are many way to miss his Reengineering, but the organizations which will have understood these errors will have all the chances to succeed. [...]

[...] The company has to make of the technologies exploitation one of its key competence. It takes time to study, to understand its implications, to imagine what we can do whit it, to sell these uses to his own co-workers and to prepare their application. With their potential of lever, the modern information technologies play an important role in the method of Reengineering but it is not the main part. It is necessary to ask the question of where and with whom? [...]

[...] Indeed, today can read some consumers magazine. Suppliers have access to data bases which allows to get some information about their customers and then to meet their expectations. The fact of accessing to the data bases had for result to invert the negotiation power between customers and seller More and more competition Yesterday there was few competition. Today more and more actors. Moreover the competition is becoming multiform, that means the same product could be sold on different market. Some companies merge their systems of distribution and stocking Change The economic change and the technologic evolution are going faster each day because of the globalisation. [...]