Web service: Food supplement in France

Résumé du document

USA was the first country to allow companies which sell food supplement. In France, it's something new, but there is 20% of the population who regularly buy these products. The entire market of food supplement in France is estimated to more than a billion and economists say that the market will duplicate in 2012. This market didn't exist 15 years ago and now a lot of customers are buying this kind of foods, because they want to be in good health in this world where there is a lot of stress. European and French market are in development, so the authorities in this country try to adapt the law to this new kind of consumption.

Extraits

[...] But, it's a long and boring work and for the moment the laws are different in the European countries. To conclude, food supplement market is in growth period. There are many factors to consider in this market: The law, regulations as regard innovation and fabrication in this line of business Evolution of customers needs Access to the information The competition with the big groups which use join venture to become important group and control the market Indicative bibliography proposed by Oboulo.com workforall.net/wikipedia.html dissidentvoice.org/2009/ . [...]

[...] Finally, we can see that in France there are differences between the regions: most often, the women buy this kind of products in the east and in the south whereas there is no difference with the men. where can we buy food supplement? Firstly, you have to know that food supplement is distributed in different kind of places. In the picture below, you can see that the first channel of distribution for food supplement is Pharmacy. It represents more than 600 millions euros. [...]

[...] Web service: Food supplement in France USA was the first country to allow companies which sell food supplement. In France, it's something new, but there is 20% of the population who regularly buy these products. The entire market of food supplement in France is estimated to more than a billion and economists say that the market will duplicate in 2012. This market didn't exist 15 years ago and now a lot of customers are buying this kind of foods, because they want to be in good health in this world where there is a lot of stress. [...]

[...] So, in this picture, we have to know that only 2 kinds of food supplement (products to be slim and for energy) represent 43% in the amount of sales in France. If the company wants to diversify on this market, I think it could be interesting to offer this 2 kind of products in priority. In the summer, people prefer to buy products to be slim whereas in the winter, they prefer to buy products which bring energy. What are the regulation/ law? In France, the concept of food supplement is new. But the law tries to adapt with the new kind of consumption. [...]

[...] But when you commercialize a product, you are responsible for the security of the customers and you have to adapt with the rules of the law. So, if you decide to sell a product which is dangerous, the will eliminate the products which are on the market, and the company will have to pay the penalty. A synchronization of regulations and law in Europe? Currently, with the free traffic of the goods and products in Europe, you can find products from Belgium or Italy. But, in the European country, all the laws don't are synchronized yet. [...]