Braun in Germany

Résumé du document

Braun is a leading global manufacturer of small electric appliances based in Kornberg, Germany. Founded in 1921 by Max Braun, Braun was owned by The Gillette Company, from 1967 to 2005. In 2005, The Gillette Company was acquired by Procter and Gamble. Braun's products are world-renowned for their design, quality and innovative ingenuity. Their range comprises some 200 products in 10 categories. Braun has become the global market leader in five of these categories. Braun views its brand image as a key success factor. It is based on the core values of design, innovation and quality. Extensive ongoing tests in its own test laboratories guarantee that all products meet the high Braun standards of safety, performance and long life. With its unmistakable design philosophy, the company has frequently established new trends in the market.

Extraits

[...] True, the epilator doesn't have its own battery; however, it can be adapted to different voltages from 100 to 240 watts. In order to have an efficient depilation and an easy grasp, the epilator cannot have a separate battery. Moreover, its shape and protective cover and storage case make it very easy to carry out. Is too complicated! Demonstration + instructions It's too expensive. This is a one-time investment. The epilator is going to last and will soon pay for itself! [...]

[...] Advantages of our product: Braun epilator has forty tweezers. It is thus more efficient compared with those of our competitors who only have products with thirty tweezers. Depilation is much neater right after the first stroke. Xelle Braun Silk-épil has a SmartLight allowing the user to avoid missing any hair and enable her to depilate with great efficiency even in a place where there is no light enough. The active massaging rollers and the cooling glove appease the pain like no other epilator. [...]

[...] Do you have to do many trips? What would be your favorite colour for your epilator? Can you explain me finally what are you expecting essentially from an epilator? (caracteristics, functions . ) Questions that the customers may ask and the answers - What is the epilator effectiveness? What proves the effectiveness of your epilator? Tests in laboratories proved that the Braun Xelle Silk-epil 5380 pulls up to 95% of hairs in the first stroke. Then its new technologie X' pert-epil, with 40 tweezers, makes the epilation 20% faster than others epilators on average. [...]

[...] It is thus the softer epilator to use. The SmartLight Silk épil Xelle's new Smartlight, illuminates the area that is being epilated so that even the finest hair are visible to put you in full control of epilation. The Kit EasyStart This epilator is composed with an Easy Start Jet. This pack contains one cooling glove, approved by dermatologists, which is specially designed to gently cool and soothe the skin to minimize any discomfort. The Starter Head has fewer tweezers to gently remove less number of hairs for your skin to adjust to the process. [...]

[...] Braun views its brand image as a key success factor. It is based on the core values Design, Innovation and Quality. Extensive ongoing tests in its own test laboratories guarantee that all products meet the high Braun standards of safety, performance and long service life. With its unmistakable design philosophy, the company has frequently established new trends in the market. Braun products consistently achieve outstanding ratings in numerous quality tests conducted by independent consumer organisations. International awards and exhibitions document the reputation of the company and its products. [...]