New realities – How can change management lead to success?

Résumé du document

This study on Change management took place during an opportune time in the course of my studies. In fact, I currently work at Carrefour, the second largest supermarket chain in the world after Walmart, where they are currently undergoing major changes in order to streamline costs. The most visible phase for the structure of the company is the new initiatives taken by management to optimize, for example, logistics. However, the most tangible change for employees is the move of the company headquarters and its 2 000 employees to an area in south of Paris.

Thus, firms incorporated in a globalized system where competition is growing ever more present must constantly find new solutions that respond to new problems. Similarly, companies face challenges presented by an environment in peril and a declining birth rate, necessitating competition among companies to recruit the best employees. These companies are also faced with rapidly changing and advancing technology and need to find appropriate solutions.

Extraits

[...] III.3 How change management solves these problems? The failure of change can quickly disrupt business. Change management should resolve this problem. Many authors study the failure to change behavior and strategies to adopt to reduce this problem. So many authors have established precise methodologies. Kotter defines the eight stages of change. Kotter model However, there are two main types of approach in regards to the change: III.3.a: The organizational development and Anglo-Saxon approaches The OD is a type of change management plan and focuses on results. [...]

[...] It was, indeed, necessary to use a lot of mediation to make this transition. III / HOW CHANGE MANAGEMENT CAN BRING SUCCESS TO BUSINESS? As we have seen in the example of Carrefour, the techniques of change management can help companies to deal with internal and external changes in their environment. We will now attempt to theorize this observation to fully understand the effect of change management on a transitioning company. III.1 Why use change management? As we discussed above, firms currently face a great deal of upheaval. [...]

[...] We can classify these factors into two categories. First, they may be endogenous, or internal factors. There may also be an exogenous factor, or, in other words, changes due to the new environment that faces the company. These factors are often interrelated and the change of environment often leads to a new way of internally conceptualizing a business. Thus, these factors, both internal and external, lead the company to adopt other behaviors to adapt its framework as well as to change its organizational processes. [...]

[...] These changes are very significant and require companies to adapt. Change management can help these companies to adapt to these changes and lead them to success. Next, we examine how this is possible. II / CASE STUDY: CARREFOUR Now that we understand the meaning of change management, we shall use Carrefour, the company at which I work, as a concrete example of a business undergoing a great deal of change. II.1 / Presentation Of The Company II.1.A Generality (Source: Carrefour website) Carrefour group is not located in Germany. [...]

[...] There are two types of cases that can slow down change: external causes and internal causes. First, there are external causes: the actors are not so directly involved. One can indeed evoke the social conflicts within the company. This may include certain leadership and even two services in conflict. There are also economic difficulties: the company in difficult circumstances does not provide the means for its ambitions and struggles to improve staffing. Finally the acquired company or changing direction during the transition period may cause paralysis of all projects. [...]