Tempo Job case study

Résumé du document

Nowadays, the temporary job sector in Belgium is hit by a crisis just as in the other European countries as well as on a worldwide level. Nonetheless, Comex Ltd, a renowned global company active in various sectors, has decided to implement a new temporary job network on the BeLux (Belgium-Luxembourg) market. Even though a sector is in crisis doesn't mean that there is no money to make, and, with the actual economical re-launch decided by the Belgian government - and the various fiscal and social opportunities of these two small western European countries - the profitability of such a bet encourages us to undertake such a project.

With profitable and realistic objectives in mind, we have analysed the opportunities offered by both the BeLux legislation and market to launch this temporary job agency called "Tempo Job". The aim was to assure the feasibility of the project by reaching predefined objectives. These objectives for some were unachievable but still profitability is to be made if Comex Ltd sets about on this venture.

Extraits

[...] The aim was to assure the feasibility of the project by reaching predefined objectives. These objectives for some were unachievable but still profitability is to be made if Comex Ltd sets about on this venture. In order to develop this research, a team of five people has been composed as following: Project Leader Filipson Maxime Administrative & Financial Manager Marlière Caroline Sales & Marketing Manager Amrani Morgan Human Resources Manager Dosogne Deborah Operations & Logistics Manager De Groot Margot In order to understand how we reach a profit after the three first years, this document will contain an explanation on the following points: firstly, a marketing and sales chapter will analyse our main competitors, several strategies used, prices strategy Followed up by a point in logistics, in order to concretize the project by the implementation of the agencies and means necessary for their running. [...]

[...] If the employee is fired during his training period, the employer doesn't give him any contribution other than what is due for the end of the training period. Logistics Belgian real estate Global overview Firstly, we studied the general overview of the real estate on European and Belgian level as to select best secured and attractive places at the lowest prices for our managers and employees to work. There is a constant increase in the Real Estate prices in Belgium. But we have noted that the growth decreases every year and the prices are now stabilizing themselves. [...]

[...] It means that a small agency like ours (10 agencies will open for the first year) spend 3 time more than the biggest spender. It shows that Tempojob agency will proportionally make a mass communication over the 3 first years to get a position in the market and then stabilize the communication costs. Location We have chosen places where our competitors are present in town centers and business centers. This is to have visual presence when job seekers enter competitor's agencies: proximity creates more passage. For more details, see the logistics part. [...]

[...] Organisation: an agency is divided in three sections: reception, interview and matching offices and back office. Three missions are accomplished in an agency: sales (commercial) recruitment and management (administrative) and matching (offer/demand). Nowadays, there is less and less polyvalence; everything is subdivided into simple tasks. There is a global tendency of willing to centralize the administration division to reduce paperwork. Cost cutting: our competitors are currently restructuring their offices to reduce costs; having a “unique interim” policy. All administrative tasks such as the work hours, accountancy, holiday certificates, work, debt collections, etc. [...]

[...] The percentages have been calculated on the basis of the average of our competitors. Temporary workers: Representing of our turnover, this service will be the main part of our job but with the smallest gross benefit: 14,96%. The main people placed will be employees and workers, but we'll have to, in order to reach our sales objectives to differentiate ourselves in all type of temporary workers as students, specific workers The calculation of our gross margin is described here under: Gross margin= (Gross salary of the placed person * 1,85) Various taxes & social contribution So we do not have a define price for the temporary workers. [...]