The sector of which the company is a part has always influenced its recruitment and selection process. Indeed, the sector growth defines the company's requirements in terms of the number of employees, the kind of growth, and the profile of the people they need. Moreover, the company's strategy, its way to develop internationally, or, in our case, to more of a business company instead of a family, changes the way the recruitment process is defined. The main activity of the company is to produce and sell wine, worldwide. Though the headquarters is in Spain, in Barcelona, the company sells its products all around the world which makes the company global. Some countries tend to reduce the consumption of wine and other alcohol products, through laws or taxes on import products (protectionism). These policies could affect the companies because the product price could increase with such taxes, and become a luxury product for the customers.
[...] Finally, regarding to human resources policy, they want to support professional development and guide people towards results. Key figures in 2005 Worldwide turnover: National sales: Number of employees worldwide: 909 Evolution of national and international sales between 2001 and 2005 millions) Values The values defined by a company as the most important specify its culture. Hire an applicant who can fit in this culture is a key of future success. Indeed, we need to define all these values for Codorniu Openness The candidate has to understand and accept position and points of view that are different from his. [...]
[...] Indeed, its consumption level, and the expected wine taste could differs a lot between two countries. Companies have to choose the country in which they want to develop to propose an adapted product for them. - Competition This sector is changing since 10 years. Large take-overs happen all around the world and big companies begin to appear on a market that was before full of national companies. For example, companies as Constellation Brands or E&J Gallo own more than forty wine brands worldwide. [...]
[...] The company History Codorniu was founded in 1872 by Josep Raventós Fatjó and is still a family business. All along these years of company history, they tried to develop their business. Since 1894, they export part of their production. The first countries targeted were Cuba and Argentina, when they have now for the latter a cellar. Then, they expand more their markets geographically speaking. Nowadays, they are the first vineyard owner in Spain with hectares and you can find one of the numerous Cordoniu brands in Spain, United Kingdom, Germany, Finland, Sweden, United States, Japan, Brazil, or Argentina. [...]
[...] Codorniu analysis relating to a hire process Part Context The sector in which the company involves always influences its recruitment and selection process. Indeed, the sector growth defines company's need in terms of the numbers employees needed and the kind of growth, the profile of people they need. Moreover, the company's strategy, its way to develop, internationally or in our case to a more business company instead of a family one, changes the way that the recruitment process could be define. [...]
[...] That requires a synthesis analysis and wish to work to achieve the same objectives for the company Innovation: The last quality looked for in this company is the willingness to innovate. In a sector and a company that are changing, the applicant has to be creative, proposing new ways of doing things, which bring added value to the company. Organizational chart and type of organization Codorniu is an organization which has still some kind of bureaucracy due to be a family business. However, in the last few years, according to the new strategy and up dated culture, this has been changing to a flatter organization. [...]
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