GooglePlex
Étude de cas - 1 pages - Management organisation
Google is a company founded on September 27, 1998 in Silicon Valley, in California, by Larry Page and Sergey Brin. Google's mission is 'to organize the information worldwide and make it universally accessible and useful'. The company has experienced phenomenal growth since its inception.
The importance of management - the example of the hotel "La Source white" in Brides-les-Bains
Étude de cas - 6 pages - Management organisation
Didier X is the CEO of the company 'La source blanche'. This company was really close to going bankrupt before he arrived, in 2000. He decided to focus his decision around three mains points: to be more employee oriented, to pay more attention to the accounting and to develop the image of...
Strategic management of EDF - Electricité de France (in 2010)
Étude de cas - 35 pages - Management organisation
From production to distribution, Electricite de France (EDF) is one of the world's largest producers of electricity. Its story has naturally propelled the company as a leader on the French market through a monopoly related to nationalization. Indeed, the law of April 8, 1946 regarding the...
High Speed 1 - a Public Private Partnership success?
Étude de cas - 6 pages - Management organisation
The Channel Tunnel Railway Link (CTRL), now called High Speed 1, is the first high-speed railway constructed in the UK, significantly reducing the journey time from 3h to 2h15 for London-Paris Eurostar passengers and offering a potential for freight use. HS1 Ltd is the organization that owns the...
Goals and planning of Starbucks Coffee Company
Étude de cas - 6 pages - Management organisation
This paper examines strategic management, which includes business decisions and actions that define the organization's missions and objectives, determine the most effective utilization of organizational resources, select best ways of action to achieve its goals and missions, and seek to...
Intercultural Management : Cross Cultural Experience
Étude de cas - 3 pages - Management organisation
Interactions with people from different cultures present a special challenge for an international manager, since there is potential for distortion or misunderstanding in these interactions. The challenge is to correctly interpret the meaning of a person from a different culture. This study...
Can socially responsible firms increase their profits? - The case of 'The Body Shop'
Étude de cas - 63 pages - Management organisation
Corporate Social Responsibility is a topic of prime importance that has been doing the rounds for long. Since the 1960s, social responsibility has become an important argument not only for business but in the context of law, politics and economics. In fact, in the new context of globalization,...
Intercultural Management - example of the Intel companyin China
Étude de cas - 10 pages - Management organisation
A culture must have several characteristics: it must be adaptive, transgenerational, symbolic, shared, learned, and patterned. Culture influences relationships and interactions between people. Thus, each culture has specific habits and behaviors. In consequence, the interaction between two...
Business Ethics - A study on the tobacco industries in the United States and France
Étude de cas - 8 pages - Management organisation
US President Barack Obama promised to reduce tobacco consumption of the youth. He explained that he too was in their situation, and wanted to reduce influence of tobacco companies on young people. In consequence, on April 2, 2009, the United States Congress has voted a law to put tobacco products...
Natoora, flowers yoghurts
Étude de cas - 4 pages - Management organisation
With the Stage Gate Model of Innovation we can develop our product step by step and when a step is over we can still come back to it if we see that it does not work; for example if we see that customers don't like a flavor we can stop its production and produce another flavor. Moreover it is...
Pfizer corporate culture
Étude de cas - 11 pages - Management organisation
Pfizer is an American pharmaceutical corporation. In 2006, it was the leader in its sector at a worldwide level with a turnover of 48,371 billion dollars and 106 000 employees in the entire world. Pfizer is also the first investor in private biomedical research undertaken in order to invent,...
Dupond: case study report brand management and marketing
Étude de cas - 3 pages - Management organisation
Founded in 1802, ‘DuPont puts science to work by creating sustainable solutions essential' to improve human life. Present in more than 70 countries, DuPont offers diversified and innovative products in many fields from agriculture to home construction. A machine has many components. Having...
Operation management: industrial reality of Peugeot PSA Citroën
Étude de cas - 11 pages - Management organisation
During the 20th century, the world went through many evolution phases, especially in the automotive industry. Today, this industry is a very important factor in economic development. PSA is a French automotive manufacturer. In 1973 the company made a merger with Citroën, and became the second...
Are Toyota Cambridge Plant Employees to be Unionized? Instigate and report on the situation at hand. Analyze with respect to the implications for industrial relations in general and the role of trade unions in particular. Why is this situation relevant?
Étude de cas - 4 pages - Management organisation
The International Association of Machinists and Aerospace Workers cancelled the vote to unionize the workers at Toyota's plant in Cambridge. Ontario Toyota's Cambridge plant that makes Corolla and Matrix cars just like all Japanese automobile plants in North America has always adhered to...
Pharmaceutical brand: Becton Dickinson
Étude de cas - 7 pages - Management organisation
Becton Dickinson is a pharmaceutical brand created in 1897 in the United States. By 1996 it was the world's largest producer of various medical devices such as syringes and needles. The company grew rapidly through the century and had to revamp its organization scheme in 1995 in order to face...
Ports Design Limited - strategic management
Étude de cas - 16 pages - Management organisation
Ports Design Limited is a vertically integrated, international fashion company engaged in the design, manufacture and retail of high-end ladies and men's fashion garments and accessories. Ports global operations include North America and Asia. Ports demonstrates an ability to generate stable...
Human Resource Management
Étude de cas - 15 pages - Management organisation
By going through the numerous sources we could find on the internet and in books, we came to the conclusion that it's really difficult to find a unique definition concerning Human Resource Management. This is why with the help of our research we will try to set up one definition on our own...
A Transatlantic Merger
Étude de cas - 9 pages - Management organisation
The world is divided by a multitude of civilization having diverse cultures and traditions. These disparities have brought wealth to the world in which we are living today, and the exchanges with the foreign cultures are often very enriching. For a company, mixing dissimilar culture by operating...
Business Exploration: company project, Safran & SEM MB
Étude de cas - 9 pages - Management organisation
First of all, Safran is an international group of high technology, a leader specialized in the fields of the aeronautical and space propulsion, the aeronautical equipment, defense safety and communications. It is a French registered company with a Supervisory Board and an Executive Board. The...
Analysis of the acquisition of Absolut Vodka by Pernod Ricard
Étude de cas - 9 pages - Management organisation
We choose the company Pernod Ricard because it is one of the world's leading companies in the production of wines and premium spirits. This company has now become bigger since the old rivals Pernod and Ricard have merged to form Pernod Ricard SA. Through subsequent acquisitions, Pernod Ricard...
Organizational Behavior, Delta Airlines
Étude de cas - 3 pages - Management organisation
Organizational structure is an important question that all companies have to face and find a solution to. In this paper we will get an insight into the company Delta Airlines, which decided to set up a network design system. First of all we will briefly view some facts about Delta Airlines, and...
Corporate Entrepreneurship of Steve Jobs
Étude de cas - 9 pages - Management organisation
During the seminar, we used different case studies of the US management and leadership in applying theoretical concepts. In this assignment, I have chosen to analyze the CEO of the company Apple because of its particular way to lead the company that he created. Steve Jobs was trained as an...
Business Ethics: Moral and ethical leadership implications of the French rail strike
Étude de cas - 8 pages - Management organisation
The problem concerns special pension regulations for the French workers in the rail and energy sectors. It started in 1995, when the former French president Jacques Chirac tried to abolish special regulations when he came to power. Because of the transfer of power between Jacques Chirac and...
Relationships in a multicultural company in the Middle East
Étude de cas - 7 pages - Management organisation
Dubai, the city of all superlatives, is the specific place where is based, the business that we are analyzing through a classic problem closely linked to the multiculturalism of the company. This territory reveals few important characteristics; indeed, it's one of the city symbols of luxury...
Confidential Letter - the Case of the Blazing Sofas
Étude de cas - 3 pages - Management organisation
I am the director of the Soft Cushion company which is specialized in the production of all kind of cushions. Our offices are located in Istanbul, and the company is owned by M. Salam who holds also many businesses in the textile sector in Turkey. The company was created two years ago and at this...
Intercultural management : expatriate interview
Étude de cas - 3 pages - Management organisation
This work will address the cultural differences conducted in an interview of an expatriate. First, it is important to define culture. In its broadest sense, it is the whole complex web of distinctive spiritual, material, intellectual and emotional features of society, a social group or an...
Managing Director of LVV - Emma Van Nijmegen
Étude de cas - 6 pages - Management organisation
The organizational change of LVV started in early 1996 when Emma van Nijmegen, the new Managing Director of LVV, was appointed as its head. She totally transformed the company which was non-profitable into a market-focused organization. The main goals that she wanted to carry out were to change...
The Apple corporate culture
Étude de cas - 7 pages - Management organisation
Apple Computer Inc. is an American multinational corporation founded on the first of August, 1976. Strong because of its 35000 employees, the firm dropped the word 'Computer' in 2007. Created by Ronald Wayne, Steve Wozniak and Steve Jobs, Apple is currently a significant success....
Doing Business and Living in India
Étude de cas - 13 pages - Management organisation
This report is designed for companies or people who currently do business with India (ns) or intend to do so in the future. It will benefit managers who plan to work in an intercultural context. This work promises "to develop new skills for working in India" and "to appreciate the role of...
British Petroleum - Transformational Leadership in a Transnational Organization
Étude de cas - 10 pages - Management organisation
The company BP, in the past named British Petroleum is a British company, of research, extraction and oil refining founded in 1909. After its merger with Amoco, Atlantic Richfield (Arco) and Burmah Castrol, it became the largest company of The United Kingdom and the third largest oil company in...
