Intercultural management - publié le 01/07/2009

Résumé du document

Many French companies work with and even participate in Russia's Dynamic growth which presents a lot of opportunity for business. About Russia: It is the largest country in the world with 142 million people It also has the world's largest forest reserve and huge lakes It had an economic growth of 6.7%, and an unemployment rate of 6.2% in 2008. It has the world's largest natural gas reserves, the second largest coal reserves, the eighth largest oil reserves Inflation about 12% by the end of 2007. The GDP per capita is around $15.000, and French sales amount 3.1 million Euros in the first semester of 2008. 400 French companies and 5,000 French people are engaged in business with Russia.

Extraits

[...] Why Russia is so particular a. A huge country The largest country in the world 142 million people The world's largest forest reserve Huge lakes top_4 < number > < number > b. The economy An economic growth is of in 2008 An unemployment rate of in 2008 The world's largest natural gas reserves, the second largest coal reserves, the eighth largest oil reserves Inflation about 12% by the end of 2007 A GDP per capita around $ 15.000 French sales are of 3.1 milliard Euros in the first semester French companies and 5,000 French people top_5 < number > < number > top_1 < number > c. [...]

[...] collectivism Individualism = Defense of own interest Collectivism = Defense of group's interests Russia is a mix of both France is more individualist Roman Abramovich Russian mafia < number > c. Masculinity vs. femininity < number > top_1 Masculine value = Competitiveness, ambition and assertiveness Feminine value = life quality and relation Russia has masculine value France is at the equilibrium Maria Sharapova Andrey Arshavin < number > d. Uncertainty avoidance < number > top_3 Refers to how people accept incertitude Russian are not afraid by uncertainty French people do not like uncertainty < number > e. Long vs. short term orientation. [...]

[...] Intercultural management logo < number > < number > A French manager sends abroad to Russia top_1 < number > < number > Agenda Why Russia is so particular? A huge country The economy The currency The communication The culture The climate The corruption 2. The theory of Hofstede Low vs. high power distance Individualism vs. collectivism Masculinity vs. femininity Uncertainty avoidance Long vs. short term orientation top_2 < number > Introduction < number > Many French companies work with and even in Russia Dynamic growth A lot of opportunity for business top_3 Nicolas Sarkozy – Dimitri Medvedev < number > < number > 1. [...]