Lexical and phraseological peculiarities of business speeches

Thèmes abordés

Lexical peculiarities, phraseological peculiarities, business speeches, communication, speech, to entertain, to inform, to persuade, writing speeches, business english vocabulary

Résumé du document

Communication is one of the principal criteria for describing activity that is human. Communication can be understood as the practice of producing meanings, and the ways in which systems of meaning are negotiated by participants in a culture. There are three primary means people use to communicate: spoken, written and visual.

Extraits

[...] Lexical and phraseological peculiarities of business speeches Communication is one of the principal criteria for describing activity that is human. Communication can be understood as the practice of producing meanings, and the ways in which systems of meaning are negotiated by participants in a culture. There are three primary means people use to communicate: spoken, written and visual. I. Speech Speech is regarded as the most basic and primary means of communication. Speaking and listening are activities we usually perform without reflecting very much about what we are doing, and which seem to ‘come naturally'. [...]

[...] Thus depending on the type of occasion, the type and theme of the speech also keep on changing. Delivering a speech before an organized audience is different from having an informal chat with a group of friends. II. Writing speeches The issue of writing speeches is of great importance in the world of business communication. There are many types of business speeches and they could cover any topic, for instance, speech opening an annual trade show, speech to the board of directors, speech about falling sales figures, speech celebrating record sales figures, a work retirement speech, speech introducing a new staff member, new product launches speech. [...]

[...] (Ladies and Gentlemen; Welcome, and thank you for being here today. Let me start by welcoming the participants to the WTO introductory course for Least Developed Countries. First, I'll give you some backgrounds Then, after outlining Lastly, I'll explain Introducing the subject and signposting the route is followed by the main body. It can contain describing performance (the sector has shown good growth), analyzing performance key problem building arguments (if we recruit our staff, our costs will increase). Concluding the speech it is necessary to thank all the participants (thank you for your attention). [...]

[...] The new manager has his finger in the pie of many small businesses; to bite the bullet. When demand was down, U.S. car giants had to bite the bullet and cut jobs.) Business idioms proper. This group includes advertising idioms (umbrella advertising), sales idioms preferred customer, a hard sell), negotiating idioms (to drive a hard bargain), meeting idioms (to give/have the floor, to call the meeting to order). Nowadays phraseology is taking center stage in a wide range of fields including business communication. [...]

[...] For instance, formal verbs acquire and purchase coexist with a neutral General English word buy. The third stratum of business vocabulary comprises General Business English terminology. The words are more specialized and they are shared by different industries, professional areas, for instance, General Business English terms like benefit, corporation, acquisition, firm, and merger. Every term of this kind denotes an important concept, a current trend or an indispensable connection that is part of business communication. The forth stratum of business vocabulary comprises specialized terminology. [...]